Inertia
Because starting has nothing to lean on. An existing habit coasts on a small signal — you did it yesterday, so today's version is easier. A brand-new one has no yesterday to point to, so every single start is a fresh, unaided decision, made from scratch, with nothing pulling you toward it yet.
That's Inertia — the first obstacle in Habtix's Obstacle Engine, and the one every single user starts with, before any pattern data even exists.
Not "I'm lazy." It's specific: the onboarding screen sitting unfinished, the first goal never actually created, the first action never actually logged — not because the habit itself is hard, but because beginning it is a different task than doing it, and nothing in most trackers treats those as separate problems.
A streak counter has nothing to say about day zero. It only starts counting once you've already started — which means the exact moment most people quit (before they ever begin) is invisible to the app that's supposed to help.
Inertia is named on day one, not detected after a fail pattern builds up — because it can't wait for history that doesn't exist yet. It's also the one obstacle included on the free plan by default, since it's universal: everyone starting anything, ever, starts here.
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